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Friday, April 26, 2024

Adele Haussmann: Founder & CEO, Her Smile

Helping women live their best lives

Continuing her lifelong interest and career in body movement, beauty and wellbeing, Adele Haussmann founded HerSmile in Canberra four years ago to help unfulfilled women realise their potential.

Can you tell us about your journey in business?

I have been in the body-movement and image industry since I was a child-model in the 1960s. I have performed in professional musical theatre, danced lead roles for The Rhodesian National Ballet, was beauty student of the year, won silver medals in International Body Sculpting World Championships, and ran my ballet school for 23 years. I have travelled the world as a senior makeup artist, working backstage at prestigious events such as the Formula 1 Grand Prix Amber Lounge.

What inspired you to start this business?

I am the CEO of HerSmile and manage the programs and services on a day-to-day basis. We created our business in 2019 as we noticed that middle-aged women have begun wondering whether they are truly living their best lives, yearning to make transformations with their health, fitness, and signature style, yet don’t know where to begin.

What sets your business apart?

Traditionally, a woman would need to engage the services of many different providers to receive support and education such as health, weight loss, fitness, beauty, makeup tutorials, styling and retreats. We’ve combined all of these, and we offer customised programs for women to improve their confidence, health and opportunities. 

How does your business contribute to your local community?

I’ve been a volunteer team member with Women With Altitude helping and encouraging women to succeed in business. We held our High Tea and Fashion show showcasing our client’s transformational stories as they bravely walked the runway, and ran a silent auction raising $1,000 for the YWCA Yhomes project, providing housing solutions for women escaping domestic violence and older women in the ACT. Her Smile was a major sponsor for the 2023 ACT Women’s Awards in March.

To find out how Adele Haussmann at Her Smile can assist you, email [email protected], call 0422 572 133 or visit www.hersmile.com.au

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