A man has died following a three-vehicle crash near Bega on the NSW South Coast today.

About 11:15am Thursday 7 August, emergency services were called to Princes Highway, Frogs Hollow – about 13km south of Bega – following reports a utility, car and truck had collided.

The male driver of the utility was treated by NSW Ambulance paramedics; however, he died at the scene.

He is yet to be formally identified.

The driver of the truck, also a man, was not injured and was taken to Bega Hospital for mandatory testing.

Officers attached to South Coast Police District have established a crime scene and have commenced an investigation into the incident.

Traffic in the area is affected and motorists are advised to check Live Traffic for updates.

A report will be prepared for the Coroner.

Anyone with information about this incident is urged to contact Crime Stoppers: 1800 333 000 or nsw.crimestoppers.com.au Information is managed on a confidential basis. The public is reminded not to report information via NSW Police social media pages.