Canberra Centre officially opened its new Australian Designer Precinct on Thursday 18 September, introducing a line-up of major Australian fashion and beauty brands to the capital.
The redevelopment of Ainslie Mall brings several high-profile retailers to Canberra for the first time, including MECCA, Rebecca Vallance, Scanlan Theodore, Viktoria & Woods, and July Luggage. Kookai is expected to open this weekend.
MECCA’s new store will feature dedicated spaces including MECCA Apothecary and a Perfumeria, alongside semi-private skin treatment areas. To mark the launch, the first 4,000 customers to make a purchase will receive a Beauty Loop gift.
Viktoria & Woods will celebrate its first Canberra boutique by offering tulip bouquets to the first 30 customers and gift vouchers with purchases over $500. July Luggage will reward the first 100 customers with a complimentary gift.
Across the opening weekend, shoppers who spend $250 or more will receive a gift valued between $20 and $400.
Canberra Centre General Manager Gary Stewart said the launch signals confidence in the city’s retail sector.
“These are some of the best brands in the country and now they’re available right here in the heart of Canberra – most for the very first time,” he said.
